In the top 10 comic book sales last month, The Walking Dead 100 is the only non-Marvel, non-DC title to appear. It’s also the top seller last month. The Walking Dead took up 2 percent of total comic book sales last month. The sales of the book were so massive that it took sales percentage points from both DC and Marvel’s overall sales last month.
Beyond the Walking Dead, DC dominated sales last month with an amazing 6 titles. To no one’s surprise, Batman is in the top sellers once again. Joining that comic book are Detective Comics, Justice League, Action Comics, and Green Lantern. This month, the lone Before Watchmen title is Ozymandias #1, which means interest in the series might have waned over the last 4 weeks.
Although not as strong as last month, Marvel still had a solid month, taking 3 of the top spots. These three titles, Avengers vs X-Men 8 and 9, and AvX Vs 4, are disappointing to see. As long as they make good numbers, Marvel will still have an incentive to do more crossovers.
A look at the trades and graphic novel sales shows DC continues their dominance of July sales by taking half of the sales honors. Although not really a shock, Batman appears in two of the top spots. Batman: Earth One and Batman & Robin are number 1 and 6 respectively. Fables volume 17, Scalped volume 9 and Suicide Squad volume 1 round out DC’s dominance.
IDW and Image Comics take 2 separate titles apiece. IDW offers Locke and Key volume 5 and Parker the Score to the top sales chart, while Image gives us Wild Children and the latest Invincible collection. Dark Horse’s lone contribution is a Buffy Season 9 trade called Freefall.
Despite not taking many top honors, Marvel still owns a third of the market share. It means they have a solid readership for their titles, and a ton of them probably, but they do not sell enough individually to get Marvel higher. Analysts are stating that Walking Dead 100 is to blame for the slight dip in the market this month.
DC is dominant once again. Will that trend continue in the coming months? Or will it be squashed after’s Marvel’s soft reboot in November? We shall wait and see.
Source: Bleeding Cool.